The leading source of advertising, marketing & media news
WEB2 days ago · Marketing Interactive is Asia's leading source of advertising, marketing & media news. News coverage includes Singapore, Malaysia and Hong Kong, reaching out to all marketing & advertising related ...
Study: 7 key trends that will define the modern APAC shopper
WEB20 hours ago · 1. APAC consumers still purchase online. Globally, online spending saw a 5% decline from 58% in 2023. This suggests shifts towards more balanced shopper activity across online and offline ...
Singtel and Samsung showcase the power of tech in inspiring new …
WEB20 hours ago · The next film, titled "Unfold Diane's story", sees Diane's daughter colouring on the Z Fold6 while she trains on her own. Diane then receives a text from Adeline who said she has an idea.
AIC takes on ageist stereotypes in celebratory photo campaign
WEB21 hours ago · facebook /. /. The Agency for Integrated Care (AIC) has launched a new campaign aimed at breaking the narrow, outdated portrayal of seniors in mainstream media. Titled "Break the silver ceiling ...
News - Marketing-Interactive
WEBSep 18, 2024 · Marketing Interactive is Asia's leading source of advertising, marketing & media news. News coverage includes Singapore, Malaysia and Hong Kong, reaching out to all marketing & advertising related ...
How brands can reimagine experiential retail in the APAC region
WEB4 days ago · In 2022, APAC eCommerce in Asia Pacific grew 12.5% to US$3.4 trillion in 2022, according to data from market research firm Research and Markets. With an expected CAGR of 10.2% from 2022 to 2027 ...
About Us - Marketing-Interactive
WEBJun 30, 2024 · About Marketing–Interactive. updated. 30 June 2024. Established in June 2002, MARKETING-INTERACTIVE is Asia’s leading source of advertising, marketing and media intelligence reaching out to ...
Most Recent - Marketing-Interactive
WEBSep 17, 2024 · Marketing Interactive is Asia's leading source of advertising, marketing & media news. News coverage includes Singapore, Malaysia and Hong Kong, reaching out to all marketing & advertising related ...
Study: 97% of brands identify content creators as influencers
WEBJun 4, 2024 · In 2024, most brands are considering engaging with influencers and integrating influencer-led approaches into wider campaigns. In fact, 81% of brands have been involved in influencer campaigns ...
Meet the digital trends shaping 2021 - Marketing-Interactive
WEBAccording to the 2021 Digital Trends Report, “customers of all kinds were driven online at a rate that amounted to a jump of five to ten years in projected adoption”. Naturally, this rapid ...